HHRMA Hotel Bali – The Claremont Luxury Villas
The Claremont Luxury Villas, is currently seeking an experienced, hard working and passionate candidate for a Cluster Marketing Director position. Reporting to Company Director, the position plays a key role in executing integrated marketing and communication strategies, both locally and digitally, including social media marketing. This dynamic role offers a unique opportunity for a creative individual to influence the marketing outcomes of a distinguished luxury villa, driving customer engagement, loyalty, and revenue growth. You’ll have the chance to develop your skills and knowledge of marketing different products, with a strong focus on driving awareness and incremental revenue to the villa through owned, earned and paid channels.
Your day to day
- Working with marketing teams to implement integrated marketing plans aligned with the villa’s objectives to drive brand awareness and revenue growth.
- Drive food and beverage marketing initiatives and campaigns including social media content calendars, you will be responsible for local marketing initiatives driving revenue to the outlets.
- Development of content plan and execution of electronic direct mail campaigns.
- Oversee and manage the villa’s online presence included on the brand and websites, third party websites and social media channels, including content audits, copy writing and overall functionality
- Management of photo and video shoots, maintaining the photo library, and its use across all media and third parties
- Create and execute engaging digital campaigns to attract and retain guests, through SEM and paid social media
- Apply best practice through digital and traditional standards within the organisation, including planning, delivery, monitoring, optimisation, analysis and reporting results.
- Keep abreast of competitors, industry trends and other external factors or events in order to identify new opportunities and optimise initiatives
- Ensure all internal and external branded communications are aligned with global IHG Brand Standards
What we need from you
- Bachelor’s or Master’s degree in Marketing or Communication
- Three year’s experience in Marketing, Communications Management, Content Marketing or a related field
- Exceptional communication skills; ability to interact with customers, employees, media, influencers and third parties that reflects highly on each villa, the brand and the company
- Exemplary storytelling skills, copy writing and editing experience for B2B and B2C audiences
- Impeccable eye for detail, being able to proof content that meets editorial standards
- A good understanding of digital and social media and understand the content requirements for these channels
- Ability to take ownership and work across multiple projects with deadlines
- Ability to work on projects and stakeholder relationships remotely
- Ability to approach situations with analysis, clarity and prioritisation
- Ability to perform multiple efforts in a fast paced, complex, high growth environment
Please send you CV and salary expectation to:
cipta.dharma@portierhotels.com
cc : hr@daharesorts.com
Only shortlisted candidates will be contacted.